The Art and Science of Non-Obvious Marketing (In a Skeptical World)
The Art and Science of Non-Obvious Marketing (In a Skeptical World)
Be more believable, persuasive and trustworthy.
We are living in a time when it is harder to earn trust than ever before. People skip ads, mistrust brands and demand transparency from the companies they buy from or work for. What does it take for any organization to be more believable? In this entertaining and eye-opening talk, renowned marketing expert and bestselling author Rohit Bhargava will reveal the five “non-obvious” secrets of building trust and what it really takes to stand out as real, human, authentic and trustworthy in a skeptical world.
