Digital Persuasion: Navigating the AI Revolution
Digital Persuasion: Navigating the AI Revolution
Are you feeling overwhelmed by the constant noise of A.I.-induced disruption? Maybe you’re looking to offer a navigational compass for your sales, marketing, or leadership team as they struggle to adapt to the meteoric ascendance of artificial intelligence tools such as ChatGPT, Bard, Midjourney, and countless others?
As our entire business landscape is being remodeled, our communication-centric divisions stand at the critical forefront of this transformation. Even the most technologically progressive organizations are grappling with the new communication paradigm – how, when, where, and WHY to leverage the co-creative potential of A.I. to fortify and extend their competitive frontier.
The result? A prevailing atmosphere of fear and confusion that leaves both leaders and their teams feeling adrift in this intricate, evolving world of work.
Erin King, Chief Digital Officer of Strikepoint Media, a 2x Inc. 5000 agency, has been conducting extensive experiments with A.I. across verticals such as finance, healthcare, real estate, e-commerce, network marketing, insurance, higher education, and retail, among others. In this keynote, she imparts valuable leadership insights, enlightening case studies, and offers emerging co-creative communication strategies to sell smarter in the age of A.I.
Expect to dive deep into the following key areas:
Strategy: Rethink your digital persuasion strategies to successfully traverse the A.I. revolution. Discover how to delegate tasks to A.I. while empowering your teams to harness its’ potential.
Mindset: Conquer fear through knowledge, gain clarity from real-world case studies, and chart your roadmap for revamping existing methodologies.
Creative Process: Uncover the secrets to educating your sales and marketing teams on the concept of A.I. as a tool for enhancement rather than replacement, ultimately saving time, amplifying creativity, and honing their competitive edge on the global stage.
Key takeaways from this keynote will equip you to:
-Identify the top platforms that can instantaneously influence specific aspects of your sales and marketing functions. Learn how to precisely coach A.I. to better support your business objectives.
-Formulate an effective “delegate to double down” strategy at both the executive and enterprise levels.
-Clearly articulate your organization’s strategic stance on the evolving role of A.I. in how you interface with customers, clients, teams, partners, and collaborators.
Embark on this journey with Erin to demystify the AI revolution, boost emotional intelligence in your teams, and craft a resilient strategy that embraces the AI future without forfeiting the human touch. This keynote is an indispensable guide for modern executives aiming to strike a balance between AI and EI, and to transform fear and confusion into clarity and confident action. Prepare to reshape the relationship between human and machine and empower your teams to amplify their communication superpowers using A.I.
